Barrichello backs Think campaign at Italian Grand Prix

“Prima di Guidare Pensa” was the message given by Ferrari driver and FIA Foundation Road Safety Ambassador Rubens Barrichello as he launched the ‘Think Before You Drive’ campaign in Monza, Italy on Friday, 2 September, in support of the Automobile Club D’Italia (ACI). Barrichello talked of the importance of wearing seatbelts, in particular at the back seat. “People often forget that wearing a seatbelt is a rule also for the back seat – this is vital for safety”, said the Ferrari driver.
The campaign was boosted by the FIA Foundation seatbelt slide operated by Bridgestone at the grand prix circuit. Over a thousand people experienced the surprising impact of a low speed crash.
This new film from the FIA Foundation looks at the practical and political steps that need to taken to improve road safety across the world.
Watch the Think Global film: